Off-White welcomes new additions to the SOLUTIONS collection
Off-White™ Beauty is broadening its horizons with the latest expansion of its Off-White™ Beauty line, focusing particularly on its iconic fragrance collection, Off-White™ SOLUTIONS. This unveiling introduces five fresh gender-neutral scents, crafted through partnerships with four globally acclaimed perfumers. Aligned with the overarching ethos of Off-White™ Beauty, which aims to embolden individuals of all backgrounds and ages to embrace their uniqueness and potential, Off-White™ SOLUTIONS invites wearers to make a statement through scent.
Expanding upon the foundation laid by the original Off-White™ SOLUTIONS, this enhanced assortment introduces SOLUTION No.6 to SOLUTION No.10. Encased in sleek chrome 50ml bottles, these creations blend exclusivity with accessibility, appealing to both collectors and everyday users alike.
Collaborating with the esteemed makeup artist and creative director Isamaya Ffrench, who was appointed as Off-White™ beauty curator in February, each bottle is meticulously crafted with luxurious finishes and features a distinctive accent color, reflective of its essence within.
SOLUTION No.6 is a woody gourmand scent, with recognizable notes of rhum, chocolate, patchouli, developed with Steve Guo and distinguished by a caramel color. Meanwhile, SOLUTION No.7 — characterized by a chartreuse hue — reveals itself as a woody amber envisioned byAlexis Dadier that blends bitter orange, fir balsam, and sandalwood.
SOLUTION No.8, an amber floral by Emily Bouge, leans into spice with saffron, pepper, and vanilla, with dove-gray serving as its exterior shade. SOLUTION No.9, with its periwinkle detailing, remixes bitter almond, jasmine, and rice into a musky floral as envisioned by Sidonie Lancesseur, who also imagined SOLUTION N°10. A woody musk represented by forest green, its pink peppercorn, patchouli, and sea salt union is packed with personality — the common thread throughout the intentionally eclectic collection.
As elucidated by Ffrench, each of the new solutions possesses its distinct identity, a fact confirmed by the launch of Off-White™'s inaugural global fragrance campaign. Captured by Nicolai Howalt, this campaign was developed in partnership with Ffrench, who collaborated with Howalt to select models that not only encapsulated the essence of each fragrance but also embodied Off-White™ Beauty's overarching mission. This mission aims to redefine beauty as an inclusive and constantly evolving art form, accessible to people of all ages, races, and genders. Moreover, it seeks to promote a novel concept of beauty situated at the convergence of humanity and individuality, fostering a global community and sparking fresh conversations.
